Edelman for Meta

Dear Meta Team,

As we look to the future, we’re filled with excitement at the possibility of extending our work with Meta. For over a decade, we’ve enjoyed partnering with Meta across a range of global assignments, spanning the US, LATAM, Europe, and India. We’re especially proud of our work with the WhatsApp team in Europe, where we’ve helped pioneer social-first storytelling, pushing the boundaries of how people connect and communicate on the platform. From delivering award-winning creative activations, like our disappearing messages campaign, to spearheading innovative, socially-driven content, we believe we’ve developed a deep understanding of Meta’s communications goals and how best to bring them to life.

We believe that Edelman’s global footprint, depth of expertise, and uniquely independent business model position us as the ideal partner to support Meta’s ambitions. As you consider a move toward a global agency of record model, know that this is exactly the type of assignment for which Edelman is built. Our commitment is to deliver high-quality, impactful work that not only stands out but also brings the economies of scale you’re looking for.

In the following pages, you’ll find our credentials and capabilities, illustrating how we can continue to add value to Meta’s communications. We can’t wait to continue this conversation and explore how we can further amplify Meta’s story on a global scale.

Exciting times ahead.

Margot Edelman

General Manager, New York and Tech Sector Co-Lead